everyday basics

When does L.L.Bean go on sale?

Short answer: Friends & Family in April and October, Black Friday through Cyber Monday, and end-of-season clearance in January and July. Sitewide and named events at L.L.Bean generally land at 25–40% off sitewide, while deep cuts on select styles can reach 50–70% off select styles. The trap is that the two look identical in your inbox — a "Friends & Family" subject line and a 70%-off clearance email both just say SALE.

The two kinds of L.L.Bean sale

Sitewide & named events

Friends & Family, Black Friday, anniversary and seasonal events. Applies broadly, usually 25–40% off sitewide. A few mass retailers push past 50%.

Deep cuts

Select styles, end-of-season and clearance racks — 50–70% off select styles. Best value, worst size availability. Move fast.

Get alerted when L.L.Bean crosses your number

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