athletic & outdoor
When does New Balance go on sale?
Short answer: Memorial Day, back-to-school, Black Friday, and semi-annual gear events. Sitewide and named events at New Balance generally land at 20–30% off sitewide, while deep cuts on select styles can reach 40–60% off outlet and last-season colorways. The trap is that the two look identical in your inbox — a "Friends & Family" subject line and a 70%-off clearance email both just say SALE.
The two kinds of New Balance sale
Sitewide & named events
Friends & Family, Black Friday, anniversary and seasonal events. Applies broadly, usually 20–30% off sitewide. A few mass retailers push past 50%.
Deep cuts
Select styles, end-of-season and clearance racks — 40–60% off outlet and last-season colorways. Best value, worst size availability. Move fast.
Get alerted when New Balance crosses your number
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